Every HVAC company aims to have customers trooping in and out. Nobody ever said, “We have to reduce the number of our customers!”.
Meanwhile, people no longer rely on print ads and word of mouth to find the services they need. One of the ways people find out about companies is by searching for them online. In fact, about 97% of consumers find out about businesses in their area through Google and online searches!
What does this mean for you as an HVAC company?
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